The Power of Storytelling in Your Brand and Business with Colette McBeth
When you think of the word story, you’ll most likely think of the kind we read to children and/ or the fiction books we read ourselves.
What you might not think of is how stories can be a hugely powerful tool in positioning yourself as an authority and in marketing your business.
This week’s guest talks about exactly this, whilst sharing tips on how to make stories work as part of your brand journey and content.
It’s time to re-think everything you ever thought about stories plus to feel inspired to give them a go too!
Colette is a Story Strategist, Author and former TV Correspondent who live in Brighton in the UK. She is passionate about using storytelling as a tool for audience connection and engagement, as well as crafting stories which convert.
To connect with Colette and/ or for more information please do check out: